Salesforce used Dreamforce 2025 to do more than launch products. It declared a philosophical shift in how companies will ...

AI spend is soaring, yet results lag. Leaders now face the real challenge: turning ambition into ROI through disciplined ...

Highspot’s latest report uncovers why companies pouring resources into AI still struggle to improve sales performance. The ...

Sales teams tend to love product demos — and you can’t blame them. Demos can seem like the easiest way to show buyers what a product does and how it does it. The problem, though, is that demos alone ...

A surge of large-scale breaches and extortion campaigns against SaaS CRM platforms in retail, technology, aviation, and finance is overwhelming current defenses. AppOmni, an enterprise SaaS ...

Retailers are under pressure to deliver fast, personalized customer experiences (CX) at scale. Many are exploring generative AI (GenAI), but few have successfully implemented it in ways that enhance ...

Many companies adopt artificial intelligence tools only to find the traditional go-to-market (GTM) model collapsing. Sales and marketing leaders are overwhelmed by fragmented tools, processes, and ...

Agentic AI is poised to advance beyond serving as a digital assistant to becoming an independent purchasing agent for businesses. According to audit, tax, and advisory services firm PwC, 79% of ...

Many companies are investing heavily in flashy customer experience (CX) technology, yet customers still aren’t seeing the meaningful improvements they expect. Why? Businesses are falling into the over ...

What do you do when your outdated digital sales platform is costing you lost sales? Don’t assume replacing outdated tools is your only option. Pinnacle Textile customers were forced to use phone-only ...

Crescendo is throwing out the old customer service playbook. By combining human expertise with its expanded agentic AI platform, the company is turning customer experience (CX) from a cost center into ...

NiCE Interactions 2025 marked a pivotal moment in the company’s evolution, not just as a premier provider of customer experience technology but as a forward-looking orchestrator of human-centric, ...