While this merger promises growth, the ad veteran cautions that the companies must avoid missteps from Omnicom’s failed ...
The $13.25 billion acquisition by the ad holding company Omnicom of Interpublic Group has industry insiders speculating about ...
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Top executives from Omnicom Group and Interpublic Group made a case Monday for a proposed merger of ad-industry giants that ...
The deal of the decade redefines revenue dynamics, global markets, and service mix. Omnicom’s acquisition of Interpublic ...
Financial analyst discusses risky Omnicom and Interpublic merger with potential dis-synergies, talent conflicts, and stagnant ...
The Omnicom-IPG merger would bring together numerous medical marketing agencies under one roof — including several MM+M Agency 100 honorees.
Omnicom and IPG expect to make $750m (£587m) in “annual cost synergies”, and there was no immediate word on where the cuts ...
Zeta Global’s recent selloff on the Omnicom-Interpublic merger was an overreaction. Click here to find out why I’m ...
Publishers expect the agencies will eliminate tech redundancies, which could compel publishers to shed redundant tech ...
Ad industry experts weigh in on the pros and cons of a possible Omnicom-IPG deal and why it may work where others failed.
If successful, the merger would bring together the agencies behind Apple, McDonald’s, Pepsi, Geico, and more—resulting in the ...
Omnicom Group says agency leaders will remain focused on clients during the acquisition and integration of Interpublic Group.
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