Some conservative personalities argued that the new aesthetic abandoned Jaguar's heritage and pushed into "woke" politics, ...

British luxury carmaker Jaguar has unveiled an electric concept car that critics have derided as “Barbie pink” amid a ...

The bold look of Jaguar's latest design has drawn plenty of online criticism, but a shocking change was necessary for the moribund brand.

After their rebrand, which went viral for all the wrong reasons, Jaguar introduced the new 1000-horsepower Type 00 EV.

Jaguar's new Type 00 concept electric vehicle, launched in pink and blue, has sparked controversy among auto enthusiasts. The ...

The post also stated fans can explore all the chain's remaining locations at the link, frischs.com/heretostay. Among the ...

Automakers routinely use concept vehicles to gauge customer interest in designs or show the future directions of vehicles or ...

British carmaker Jaguar is undaunted by the criticism its recent rebranding campaign generated. A video launching the ...

Jaguar holds a reputation for targeting male car drivers—and ones with plenty of money. For instance, the company's "Good to ...

British luxury carmaker Jaguar has unveiled an electric concept car that critics have derided as "Barbie pink" amid a backlash over a radical rebrand of the iconic company.

The EV-only hot wheels are seemingly the latest part of Jaguar’s seemingly “woke” rebranding campaign to win over Gen Z, ...

The Type 00 concept may have finally given Jaguar's controversial rebrand a physical form, and while we'll see the production ...