Articles written by Sayantan Choudhury ...

IPL merger may drive efficiency and innovation, it could also disrupt client-agency relationships, lead to job losses, and ...

Ad Holding Company of the Year 2024 was the year ad holding companies became interesting again. First we had Publicis Groupe ...

With the big six holdcos on the verge of becoming the big five, how will the so-called ‘mega-merger’ impact client work, ...

Omnicom Health Group (OHG) CEO Matt McNally has spent his entire career in the medical marketing industry and helmed numerous ...

Perhaps unsurprisingly, the resounding sentiment across the industry is a profound sense of anxiety and uncertainty.

Omnicom and IPG sent shockwaves through the advertising sector when they announced a $13bn merger on Monday. Ali Lyon looks ...

The deal of the decade redefines revenue dynamics, global markets, and service mix. Omnicom’s acquisition of Interpublic ...

The Justice Department has charged a third TD Bank employee for his alleged role in a money-laundering scheme that led to over $3 billion in fines against the bank and prompted calls for greater ...

Publishers expect the agencies will eliminate tech redundancies, which could compel publishers to shed redundant tech ...

Omnicom Group says agency leaders will remain focused on clients during the acquisition and integration of Interpublic Group.

Omnicom and IPG expect to make $750m (£587m) in “annual cost synergies”, and there was no immediate word on where the cuts ...