News

Electrek10h
Ford’s new Universal EV Platform is a game changer that will unlock $30,000 electric cars
The company is preparing to launch a family of affordable electric vehicles based on the new Ford Universal EV Platform. The ...
The Oakland Press6h
Ford introduces universal EV platform, ‘assembly tree’ with $2B Louisville investment
The factory will start with a midsize, four-door pickup truck similar in exterior size to the Ford Maverick will launch in ...
Ford's New 'Model T Moment' Kicks Off with a Midsize Electric 4-Door Pickup for 2027
The 4-door pickup is expected to start around $30,000, and will be the first of a new family of affordable EVs.
Ford EV Pickup Is Coming in 2027, Priced at $30,000
Ford is investing $5 billion in its Kentucky manufacturing and Michigan battery plants to support a new EV platform.
Ford's CEO just threw down the gauntlet at BYD and Tesla with its own $30,000 EV truck
Ford CEO Jim Farley called out Chinese automaker BYD in his hyped announcement of a new midsize truck.
Pickup Truck Talk + SUV on MSN4h
New $30k Ford Midsize EV Pickup Set to Jump Start Company With $2 Billion Investment
A new $30k Ford midsize EV pickup is on tap to hit the market in 2027 promising an affordable EV choice for many customers.
Ford is betting the future on smaller EV batteries
Ford said the new battery will be 15 percent smaller than that of a BYD Atto electric crossover. BYD uses the same lithium ...