Backlash hits TikTok, YouTube Shorts, and Instagram Reels as attention spans shrink, microdramas rise, and streaming fights ...

Nearly half of Gen Z say that YouTube or social video platforms are their preferred entertainment platforms over traditional ...

When India banned TikTok in 2020, YouTube responded by launching a short-form video feature with a similar user experience in the country. Less than a year later, that feature rolled out globally as ...

YouTube is launching a new way for creators to earn money during vertical livestreams, the company announced on Thursday. Viewers can now buy “Jewels,” a digital currency, to send “gifts” to creators.

In a bid to take on YouTube, TikTok is revamping its desktop platform with the addition of several new features. The company announced on Thursday that its web-based experience features a new modular ...

A new survey suggests that young consumers who use social media to learn about complex financial topics may be savvy enough to understand the pitfalls. According to the survey by WallStreetZen, 76% of ...

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TikTok trends go viral faster thanks to its algorithm, short-form videos, and creator tools that drive engagement and shape ...

Opinions expressed by Entrepreneur contributors are their own. Music discovery and entrepreneurship are witnessing a paradigm shift — courtesy of the digital era. Platforms like YouTube and TikTok ...

WHILE soap stars spend hours on set and TV presenters get up at the crack of dawn to head to work, there are online stars ...