The Dodgers and Nike decided to "Squabble Up" right in front of Toronto, with this Kendrick Lamar themed ad after the World ...

Efforts in China and the U.S. are gaining attention as the activewear brand leans into local trends and sports.

LeBron James is paying tribute to one of his most significant homes-away-from-home with the upcoming LeBron James x Nike Air ...

Lakers' LeBron James silences trade talk with Austin Reaves stamp of approval after career night originally appeared on The ...

Nike has shown off an intriguing new sneaker that it claims is the “world’s first powered footwear system.” The project, ...

The still-in-development Project Amplify—roughly akin to an e-bike for your feet—helps make a full-out sprint feel like a ...

Nike on Thursday unveiled several daring new products, a showcase aimed at underscoring the company’s innovation reboot under ...

(Bloomberg) -- For decades, Nike Inc. told its customers to Just Do It. Now its designers, engineers and scientists have their own mantra: “Create epic s--t.” ...

Although LeBron James wasn’t able to play in the Los Angeles Lakers’ season opener, he’s making sure they learn from their ...

With the start of a 2025 NBA season this week, it’s once again time to take a look at which player has the best current ...

Lou Williams pokes fun at LeBron James' "Decision 2.0," saying the event blurred the line between legacy and marketing ...

Led by Stephen Curry and LeBron James, the ten highest-paid NBA players will make $902 million this season. See the top ...