Brain rot breaks the mold of social media through its absurdity, its deliberate refusal of narrative, purpose or message. A ...

There’s a name for that feeling you get after spending too long scrolling aimlessly, and Oxford University Press (OUP) has chosen it as its word for the year for 2024. “Brain rot” took the title in a ...

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A recent paper found that AI can experience "brain rot." Models underperform after ingesting "junk data." Users can test for these four warning signs. You know that oddly drained yet overstimulated ...

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Forbes contributors publish independent expert analyses and insights. author of Chained to the Desk in a Hybrid World: A Guide to Balance. Neuroscientists tell us that “Brain Rot” is becoming a trend ...

If you’ve spent much time on TikTok recently, you may have noticed a strange new type of AI brain rot taking over: fruit dramas. These AI-generated short dramas feature odd-looking anthropomorphic ...

The conversation on brain health has been growing in recent years, and 2024 was no exception. This year brought significant highlights, including increased investment in brain capital (also known as ...

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A few months ago, I was scrolling through TikTok when I came across a video that stopped me in my tracks. It starred an animated frog, dressed in a wizard hat, robe, and pink nail polish, superimposed ...