TSN, CTV and CTV2 are Canada's home for football on television, and the exclusive broadcast partner of the NFL in Canada.

NEW YORK and WASHINGTON —DirecTV Advertising has launched DirecTV Elect, a new digital platform powered by AI that is ...

DIRECTV Elect will offer CTV at scale, with inventory across DIRECTV and national cable networks, the company said.

In today’s tight marketing environment, every dollar must deliver maximum impact. While traditional broadcast media still ...

Ignoring the fact that early pioneers in the space didn’t plan to have ads in the first place (looking at you, Netflix!), ...

“The Role of CAPI in Closing the Outcome Gap for CTV,” recommends that the advertising industry adopt so-called “Conversion APIs (CAPI)” that help advertisers determine the effectiveness of their ads ...

DIRECTV is launching a new product called DIRECTV Elect that gives political ad buyers greater reach through connected TV ...

Managing PubMatic’s CTV business across Europe means no two days are the same. Every market has different media platforms, different levels of maturity in the linear to CTV transition, and different ...

Thanks to its live broadcast, its streaming service TF1+ and the upcoming distribution on Netflix in July 2026, TF1 says it ...

StackAdapt ( the leading technology company in advertising and marketing, today announced a new integration with iHeartMedia, the number one audio company in America, that brings iHeartMedia’s audio ...

As part of a larger effort to increase visibility, monetize content and improve digital offerings, iHeartMedia has announced ...