Many CRM systems are "live," though far fewer are raging successes. User adoption, lack of demonstrable ROI, and escalating maintenance and support costs plague those firms that have effectively ...

There is no such thing as “one size fits all” when defining CRM success - either in terms of systems or functions. It is key to understand the firm’s unique needs and goals– and then to fully evaluate ...

In the coming years, growing competition among customer relationship management (CRM) providers—including technology titans like Microsoft, Salesforce, and Zoho—will cause a fundamental shift in the ...

Modern consumers have come to expect that businesses will collect their data; however, many consider this a trade-off in the hope that their personal information will be used to deliver a more robust ...

Discover the best small business CRM for your team. Compare pricing and features to find the right fit for customer relationship management. Customer relationship management software that caters to ...

The powerful political and competitive currents battering the health insurance industry are forcing payers to find new ways to simultaneously improve the quality of care and rein in costs. Every ...

Imagine you have a brand and a good proposition but no customers. In terms of CRM strategy, this means you have a blank sheet of paper. You need to devise a strategy and create a framework in which to ...

Even good problems are still problems. Successful software companies not only see client growth, but each client changes the way they want to use a product. With a growing client base and proven ...

Customer relationship management (CRM) pricing for basic plans tends to start at around $7 to $10 per user, per month, but more advanced options can cost anywhere between $15 and $150 per user, per ...