Loyalty programs sound great in theory, but the reality can be wildly inconsistent. Some truly help your money go further, ...

If you use hotel loyalty programs, you may be frustrated with devaluations and lost benefits. Here's how these programs will ...

KLM's Flying Blue retained the top spot, followed by American Airlines Group's AAdvantage program and Alaska Air ...

Restaurant loyalty programs work—but only if they deliver value. Explore SMG insights into what customers want and how to ...

The biggest U.S. airlines make billions from their loyalty programs and branded credit cards, which some analysts believe are now essential to the businesses.

Alaska Airlines and Hawaiian Airlines have launched a joint loyalty program called Atmos Rewards and introduced a new premium ...

Alaska Airlines and Hawaiian Airlines launched a new rewards program, Atmos Rewards, with flexible status earning options. Members can earn status based on miles flown, price paid, or segments flown ...

Alaska Airlines has unveiled Atmos Rewards, a new loyalty program designed to replace and unify its existing Mileage Plan with Hawaiian Airlines’ HawaiianMiles. The revamped program aims to deliver ...

Hyatt's integration with startup Way allows loyalty members to earn and redeem points on everything from spa treatments to cabana rentals. Several hotels are already generating millions in extra ...

Photo Credit: Alaska Airlines' new livery on its Boeing 787 Dreamliners is inspired by the northern lights. Alaska Airlines Alaska Airlines launched a combined loyalty program with Hawaiian Airlines ...

A first for any global airline, members can choose how they earn points and status points when they fly with us – by distance traveled, price paid or segments flown The #1 airline rewards program is ...

Alaska Air Group Inc. debuted a new loyalty program that will let members choose from three options to earn award points, the first such offering in the US industry. Under the Atmos Rewards program ...