WPP has announced its continued investment in India as it scales up its Global Delivery Centre operation in the country. The specialist capability hub, which is accessible to all.
According to the WPP-owned media investment firm GroupM, over half of the advertising industry’s $1 trillion revenue is now ...
S4 Capital head and former WPP chief talks to Campaign about Omnicom-IPG's $30 billion mega-merger—predicting 7,500 job cuts, ...
GroupM, WPP’s media investment group, has been appointed by L'Oréal Korea as its media planning and buying partner. The appointment follows a competitive process. GroupM’s remit in Korea will include ...
The deal of the decade redefines revenue dynamics, global markets, and service mix. Omnicom’s acquisition of Interpublic ...
The report highlights the major forces shaping the future of advertising: the continued dominance of digital, advancements in technologies like AI, and regional shifts in traditional advertising ...
Shares of WPP PLC WPP inched up 0.32% to £8.82 Wednesday, on what proved to be an all-around positive trading session for the ...
NEW YORK: Omnicom Group’s planned acquisition of Interpublic Group, creating the world’s largest marketing services holding ...
Commercials cinematographer Brett Danton works with WPP to provide a DoP’s view on how tech can be utilised to enable ...
Omnicom Group says agency leaders will remain focused on clients during the acquisition and integration of Interpublic Group.
SI Partners’ Global M&A Insights Report 2024 says acquisitions and mergers within the marketing services industry is expected ...
In its Road to 2025 report, ad conglomerate WPP gathered industry leaders to predict key trends shaping the future of marketing.