We all know the holidays are a pivotal time for retail and CPG brands. It’s during this period that these categories tend to ...

Millennials and Gen Z represent a significant portion of today’s consumer base, and their shopping preferences are shaping ...

Albertsons on Wednesday formally terminated its proposed $25 billion merger with Kroger and filed a lawsuit against its ...

For brands struggling to connect with Gen Z consumers, the evidence is clear: gift guides and influencers, including nano and ...

Building a robust fraud prevention program is a journey, not a race. Focus first on the patterns that matter most: ...

The company behind Reebok‘s operations is laying off employees in the brand’s footwear business as it reworks its licensing ...

By handling routine queries instantly, AI customer service agents reduce customer wait times and free up human agents to ...

Adopting data-driven strategies can help businesses transform missed opportunities into meaningful successes, enhancing ...

While it's critical to drive sales during the festive season, retailers need to think long term and deploy results-driven ...

Unlocking sales is a manifestation of taking solutions that exist today — both high- and low-tech solutions — and dovetailing ...

Here’s how you can refine your email marketing strategy to connect with consumers and maximize your impact this holiday ...

With strategic planning and execution, retailers can make the most of the holiday rush, fostering both immediate sales and ...