Affordability push: CEO Jim Farley plans simpler trims, hybrids, and smaller EVs to broaden Ford's market reach while risking margin pressure. Chinese competition: Chinese automakers are entering ...
Affordability push: CEO Jim Farley plans simpler trims, more hybrids, and a smaller EV to broaden Ford's buyer base. Margin risks: Lower-priced models may erode thin margins amid commodity and tariff ...
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