Activists called for a nationwide boycott of Target when they demonstrated outside of its downtown Minneapolis headquarters on Thursday. One of the social justice activists at the rally, Nekima Levy Armstrong,

Activists are calling for a nationwide boycott of Target stores following the company's decision​ to roll back its diversity, equity and inclusion initiatives.

More than 70 people came out to Nicollet Mall in downtown Minneapolis to protest Target’s move in the wake of the Trump administration’s efforts to end diversity, equity and inclusion programs.