Yelp's stock has tumbled 6% since the start of the year, creating an opportunistic entry point for investors. Yelp has become a reliable hub of information on local businesses, making it a trustworthy ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Yelp has introduced a suite of new ad services ...

Yelp launched two ad units Tuesday -- Sponsored Collections, which allows brands to promote local businesses that may sell or serve products, and Seasonal Spotlight Ads, which aim to drive in-store ...

Yelp redesigned the Yelp for Business UI and functionality in May. This week, it’s out with more updates aimed at giving advertisers more control over and insights into their campaigns. Bringing ads ...

Yelp has been working with large language models (LLMs) -- a type of machine learning -- to enhance search. When users searching on the platform, the query will return a snippet of information to ...

Yelp Inc (($YELP)) has held its Q3 earnings call. Read on for the main highlights of the call. Yelp Inc. recently held its earnings call, ...

(MoneyWatch) COMMENTARY When Dr. Jeffrey Dorfman, director of the Center for Special Dentistry in New York City, decided to start advertising his business on Yelp in February, it was an experiment.

But is it worth it? The ads don’t go to your restaurant’s website, they go to your restaurant’s Yelp page — which potentially has negative reviews on it. VentureBeat’s Rocky Agrawal writes, “Even as ...

As someone who works regularly with small businesses, I am frequently asked: “Should I advertise on Yelp”? Since this came up again recently, I thought I would share my insights and experience in ...

That word could be coming out of the mouths of small-business owners when they hear how much the online reviews site is overcharging them for advertising. At a time when much online advertising is ...

SAN FRANCISCO--(BUSINESS WIRE)--Yelp Inc. (NYSE: YELP), the company that connects people with great local businesses, today officially announced two new advertising products, Sponsored Collections, ...

Yelp is set to release its Q4 2014 earnings on Thursday, February 5 th. While the company continues to report good growth in its core local ads business, the pace of this growth is directly related to ...