TCL is taking majority control of Sony’s TV business in a surprise move that could reshape Bravia pricing, production, and ...

Long Live Sony TVs: New TCL Deal Could Mean Stronger Future for Classic Brand ...

Sony and TCL are teaming up to make your next TV, and it's a bigger deal than you think ...

The best TCL TVs include affordable QD-Mini LED models with great home theater performance, as well as an entry-level LED ...

Sony is ceding control of its Bravia TV brand to China's TCL as part of a new "strategic partnership," the companies ...

Sony has announced today that it has signed a “memorandum of understanding” with one of its erstwhile arch rivals, TCL, to ...

With strong (and cheaper) competition from big brands like LG and Samsung, as well as TCL and Hisense, the high price of Bravia TVs and rare discounts can be a major deterrent for a lot of customers.

Sony will hand operational control of its Bravia TV business to TCL via a JV, while retaining brand ownership and a 49 per ...

Sony's decision to form a TV joint venture with TCL is being read in South Korea less as a routine corporate reshuffle than as a structural challenge to the country's long-held dominance in premium ...

Special Edition panels could pave the way for a "more affordable OLED experience" ...

Sony and TCL struck a partnership giving TCL control of developing and selling future Sony audio products, including BRAVIA ...

Bravia TVs by TCL could arrive in 2027 ...