CTV never fit cleanly into campaign models built for RTB-based trading. Whether agentic AI can simplify CTV for publishers ...

We decode the events around The Trade Desk, tracing how audits, agency relationships and product shifts are converging to ...

For years, programmatic advertising has operated on the assumption that most buyers didn’t really want to know how the system ...

Publicis Group has flagged its Australia operation as a star performer, posting 7.6% organic growth as it and fellow French ...

Peter Mason, illuma CEO, looks at how AI is reshaping publisher deals. He expands on how advertisers can find new audiences ...

ZetaDisplay-NO-Vy-DooH-partnership.jpg ZetaDisplay secures landmark onboard commerce media and DOOH contract with Vy, ...

StreetIQ, a digital out-of-home (DOOH) platform, has appointed Dave Mullan as sales director as it expands across Australia.

As programmatic evolves into an agent-led ecosystem, marketers confront a harder question not just how to optimise spend but ...

PubMatic, Inc. (Nasdaq: PUBM), the leading AI-powered ad tech company delivering digital advertising performance, today announced that it will release its financial results for the quarter ended March ...

"I've spent years sitting across the table from trading desks trying to make programmatic DOOH easier to buy." ...

JP Morgan has issued updated ratings on UK small and mid-cap internet stocks, highlighting sector volatility and operational challenges as shares declined 15% year-to-date compared to the FTSE 250’s 1 ...

Shares of Beasley Broadcast Group ( BBGI) shot higher in Wednesday’s premarket trading as news of a significant debt ...