Project Amplify is Nike’s latest attempt to put some spring in your step with help from a powered mechanism that enhances the ...

Nike on Thursday unveiled Project Amplify, a new line of shoes that comes with a robotic system to help you walk and run more ...

Nike on Thursday unveiled several daring new products, a showcase aimed at underscoring the company’s innovation reboot under ...

Amplify is a long-running experiment to build a type of exoskeleton that helps people run and walk with reduced effort.

With the 2025-26 NBA season in full swing and Halloween right around the corner, Nike is entering spooky season with ...

Dick's Sporting Goods just released the new Nike KD18 'Slim Reaper' basketball shoes — but you're going to want to hurry to ...

After a period of shareholder panic, the brand has unveiled four new innovations to prove that it’s still pioneering the ...

The kicks are Nike's newest version of its Wemby-inspired GT Hustle 3, and they come with scream-worthy details.

Nike says the nodes each move up and down independently, like “pistons and gimbals,” as the athlete walks, mimicking the ...

Nike has been working on some strange new ideas. The first is a pair of shoes that activate your mind body connection through ...

Former Nike marketers Sanja Komljenovic and Ramonita Smith spoke about the importance of storytelling at the Inc. 5000 ...