Root-lifting sprays (like many other thickening products) work by creating a thin, flexible film around the hair shaft. This ...

Hello everyone! It’s Mary, and today I’m diving into my TYMO Curlpro Plus review. This beauty tool, an automatic rotating ...

Want to curl your strands but only have a straightener to hand? The tool is surprisingly versatile once you know the knack.

Rama Duwaji’s bob is proof that the simplest haircut can be the most modern, a precision-cut silhouette that reads both ...

The '90s blowout has officially reached peak saturation. Scroll once through your feed and you’ll see her. She’s got the same ...

The celebrity stylist behind JT, Summer Walker, and Ari Lennox opens up about his go-to styles, favorite products, and the healing power of hair.

For the fourth season Illinois women's basketball has opened the season with a win staying undefeated in season openers under ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

When the invite is set and the countdown begins, your styling routine should be swift, secure, and camera-ready. The key is a ...