Tessa Lyons, Instagram’s vice president of product, told audiences at Scalable Summit that short-form videos may not “be ...

Pinterest announced on Monday that the tvScientific platform will now have access to its new parent company’s user audience data for CTV ad targeting.

Agentic advertising is forging a wave of unexpected programmatic alliances, with The Trade Desk and Yahoo DSP getting in on the action.

Amazon AMZN is pressing its devices ecosystem into service as a retail conversion engine, with a string of Fire TV and Alexa+ updates rolled out across April and May 2026 designed to translate screen ...

Before we measure what an ad achieved, shouldn't we first be able to confirm what the ad actually ran against?

Advertising technology platform Teads has expanded its partnership with Lumen Research to measure viewers’ attention in ...

As we look toward the 2026 FIFA World Cup, brands and agencies can turn media quality metrics into optimization opportunities ...

The Out of Home Advertising Association of America today released a new study conducted in partnership with Kochava, reinforcing out of home (OOH) advertising’s role as a high-performing, measurable ...

Nexxen, the advertising technology platform powered by unique data and media, today announced a partnership with Unity, the world's leading game engine, delivering new AI-resilient and ...

Nexxen International's growth is driven by exclusive, equity-linked partnerships, especially with the V operating system. See ...

Nexxen International (NASDAQ:NEXN) reported record first-quarter results for the three months ended March 31, 2026, and raised its full-year revenue outlook, citing stronger programmatic advertising ...

Bell Media announced today an initiative to transform its most extensive media archives into a digital-first content ...