“The Role of CAPI in Closing the Outcome Gap for CTV,” recommends that the advertising industry adopt so-called “Conversion ...

In today’s Digest, we discuss Netflix eyeing a Warner Bros. Discovery acquisition, the IAB unveiling a framework to ...

The widespread adoption of CTV devices has fundamentally transformed the way brands connect with their audiences.

As Canada’s most-watched network, CTV delivers everything from compelling dramas to reality competitions that have gained ...

EXCLUSIVE: Alan Cumming’s Just For Laughs gala special is set for Canada’s Crave and CTV Comedy. One Night Out with Alan Cumming, filmed live in front of an audience during the Just For Laughs ...

The first wave of Connected TV (CTV) advertising was built on a seductive promise: simplicity. Platforms emerged to make buying TV ads feel as ...

Frodoh will utilise CloudTV’s ad inventory and platform capabilities to enable brands to reach the growing audience consuming ...

On October 22, Taboola and Paramount Advertising announced a partnership to launch Performance Multiplier, which is a new ...

Feast your eyes on the magnificence of the Best CTV & Video Campaign finalists! Yes, even if you're on your phone.

“Due to a number of unforeseen operational challenges, CTV Sault Ste. Marie’s Coats For Kids campaign will not be taking ...

On Monday, Brand Networks announced that Universal Ads would now be buyable through the company’s agentic ad buying platform, Aimy Ads.