"Video is a particular bright spot, with video time spent on Instagram up more than 30% since last year," Zuckerberg said on Meta's Q3 earnings call. "And as video continues to grow across our apps, Reels now has an annual run rate of over $50 billion."

In October 2023, I published an article on this site urging you to buy Meta Platforms (NASDAQ:META) ahead of earnings. My thesis: Zuckerberg’s Year of Efficiency combined with AI’s impact on advertising would create explosive returns.

The new AI assistant being tested is designed to offer more personalized help with things like account recovery, managing your profile, or updating your settings. This particular feature will first be available to Facebook users, but the company expects to roll it out to other apps in the future.

Meta is rolling out a pilot “Instagram for TV” app — starting in the U.S. on Amazon Fire TV devices — that’s basically a living-room-friendly Reels channel surfer. Instead of thumb-scrolling, you browse “channels” and let vertical videos play on a bigger screen.

Meta is launching a new unified support hub across Facebook and Instagram designed to make account recovery far less painful.

The hub will bring together reporting tools, recovery options, and AI-powered answers in one place on iOS and Android devices. On Facebook, Meta is also testing out an AI support assistant on Facebook intended to deliver instant and personalized help, and they plan to expand this service to other apps as well over time.

A new investigation suggests Meta’s ad systems and partner ecosystem can still be exploited to run fraudulent investment promotions, including implausible return claims, renewing concerns that enforcement lags behind the scale and sophistication of scam advertising.

The post Meta Took Its Sweet Time, But Instagram Is Finally on Fire TV appeared first on Android Headlines. Today, Amazon and Meta are announcing that Instagram will be available on Fire TV devices, which makes it the first time Instagram content has been designed for TV.