ContextSDK has unveiled a new case study showcasing how Wizz, one of France’s top friend-finding apps, transformed user engagement and retention using ...

Tenjin, a leading mobile measurement platform, is proud to announce it has joined Meta’s Mobile Measurement Partner (MMP) program. This partnership ...

With over 10 years of experience in marketing, Crystal has led initiatives in animation film, football media, and the app and tech industries. For the past five years, she has served as the Marketing ...

Over the past year, global mobile apps have experienced rapid growth, with short dramas and AI apps thriving. The industry has transitioned from an exploratory phase to a period of explosive expansion ...

App Store Optimization (ASO) is the foundation of app visibility and growth, but not all algorithms are created equal. While ...

Tappx has launched a new resource designed to help mobile media buyers improve the effectiveness of their ad creatives. The guide, The art of mobile media ...

Leading game publisher Mattel163 partnered with rewarded marketing platform Gamelight to drive exceptional growth for its ...

Nearly 9 out of 10 US households own a Smart TV, allowing access to a wide variety of streaming content and services. Not surprisingly, Connected TV (CTV) advertising is gaining remarkable momentum ...

The Apptivate podcast has become a reference point for marketers around the world. Since 2018, Remerge has been joined by ...

Telegram ads. As a completely new traffic source — unlike anything we’ve launched before — it generated a huge buzz and ...

Yodel Mobile, App Marketing Agency of the Year 2024, has launched The Yodel Growth Loop, a monthly LinkedIn newsletter packed with the latest ...

A long-time senior executive with 15+ years of experience in mobile, adtech, martech and AI, Rob brings deep expertise in driving strategic partnerships and revenue growth across the digital ecosystem ...