On September 17th, Business of Apps NYC (formerly App Promotion Summit) returns to New York. Now in its 10th year, Business of Apps NYC is entering a new and exciting era with a bigger venue, more ...

In the latest episode of How I Grew This, Adam Landis and Amanda Vandiver of Branch are chatting with Rebecca Nackson, Founder and CEO of Notable, about where most teams go wrong when buying and ...

What if your MarTech stack was actually working for you instead of against you? In this episode, Amanda and Adam of Branch are joined by Rebecca Nackson, CEO of Notable, to explore why most companies ...

Apps rarely scale globally with a one-size-fits-all product, as regional priorities differ and popular integrated services in one country may be unheard of in another. For that reason, apps that ...

Business of Apps London 2026 is now officially a wrap… and what an event it was… Seriously, it was absolutely amazing. The audience speaks for itself. In the days leading up to the event, we ...

Productivity software was some of the first software developed for PCs, with the earliest word processors, spreadsheet editors and database management software predating the introduction of the ...

Buy now, pay later (BNPL) is a form of short-term financing, which allows customers to spread the cost of a purchase over a set period with interest-free instalments. The period typically includes ...

The shopping app industry contains a wide variety of subsectors. The internet provided craftspeople with a way to get their merchandize out to a larger market. Etsy ...

Ecommerce marketplace app Shopee started life out as a customer-to-customer marketplace, in the same vein as eBay, but over the past few years has remodelled itself as a b2c marketplace. That switch ...

Chinese discount ecommerce app Temu has taken the United States and United Kingdom by storm, as the newest Chinese-based challenger aiming to saturate the market with products at under half the price ...

Originally an online marketplace for things seen on television, hence the name ‘AsSeenOnScreen’, ASOS transitioned in the mid-2000s to an online retailer selling all types of apparel. It was one of ...

Shein is, by some measures, the largest online only fashion company, which may be a surprise to those who have never heard of the app. Originally a portal to buy wedding dresses, Shein branched out ...