Forbes contributors publish independent expert analyses and insights. Javier Hasse is a cannabis and psychedelics reporter and book author. Tens of millions of social media followers. Thousands of ...

In the worldwide cultural juggernaut that is hip-hop, it's widely understood that the spontaneous lyrical improvisation of freestyle rap is the genre's purest form of creation. More often than not, ...

Watsky is aiming for a massive achievement as he’s starting a 33-hour long freestyle rap challenge to get the Guinness World Record for Longest Continuous Rap Performance. The rapper is starting his ...

AdonysX is a name that’s quickly rising in the world of international freestyle rap and with good reason. Born in Isla Margarita, Venezuela, and raised across the vibrant hip hop scenes of the ...

The latest entry in the popular battle series took place in Los Angeles on Thursday, May 7. 1 day ago In an age of bouncy and slow trap-based rap music — where the tempos of songs are usually between ...

If you’ve ever caught freestyle rap action in person, there’s a chance you’ve been curious to try it out. The bigger names in indie rap, like New York’s Homeboy Sandman, Slug of Atmosphere, and Los ...

Mike Eagle might be in the car or the shower or on stage when it hits him. A thought evolves into a freestyle rap and the rapper, better known as Open Mike Eagle, follows the lyrical trail. Freestyle, ...

A couple of days ago, Watsky revealed he was attempting to break the Guinness World Record for Longest Continuous Rap Performance and now he’s accomplished that. Watsky has been freestyling for over ...

Rap music has certainly evolved over the decades to become a pretty mainstream thing, but the act of rapping itself is not exactly seen as a commonplace hobby. But Detroit-based entrepreneur Erik ...

Even for the wilderness of human thinking, creative ideas seem to be deliberately designed to defy empirical enquiry. There is something elusive and mystical, perhaps even sacred, about them. So what ...

Freestyle rapper Harry Mack has received many kinds of reactions from audiences to his improvisation skills, but they all have one thing in common: utter disbelief. It's not far off from what he ...

This article was taken from the February 2014 issue of Wired magazine. Be the first to read Wired's articles in print before they're posted online, and get your hands on loads of additional content by ...