There is an enormous amount of literature in which the concept and application of consumer's surplus (C.S.) are discussed. It is the aim of this paper to attempt to clarify the concept by discussing a ...

You don't need to have studied economics to be familiar with the law of diminishing marginal utility and the idea of consumer surplus. The first has to do with the benefit consumers get from their ...

This week'sFree exchange columndiscusses attempts to measure the consumer surplus generated by the internet (summaryhere). We are inviting experts in the field to comment on the piece and on related ...

The depth of explanation about novel products influences consumer preferences and willingness to pay, according to a study led by the University of Colorado Boulder and Brown University. When it comes ...

Too Good To Go just expanded into the Providence market, where it’s already partnered with businesses like Ellie’s, Roma, New Harvest Coffee, Crepe Corner, and more. About six years ago, Lucie Basch ...