The powerhouse cheerleading organization behind last weekend’s national competition in Dallas that was derailed by an active ...

DALLAS — Varsity Spirit, the company that owns the National Cheerleaders Association (NCA), is offering spectator refunds, ...

The President of Varsity Spirit, the parent company of the National Cheerleaders Association, released a statement to ...

After a fight between parents caused a stampede and fears of a shooting, Varsity Spirit says it will make some major changes ...

Varsity Spirit has announced increased security measures after a chaotic incident at its Dallas cheerleading competition on ...

MEMPHIS, Tenn., Feb. 18, 2025 /PRNewswire/ -- Varsity Spirit – a division of Varsity Brands and a global leader in cheerleading, dance team and band apparel, camps and competitions, and yearbook ...

MEMPHIS, TENN. Alee Goodman, a cheerleader from Civic Memorial High School in Bethalto, has been selected to perform in the ...

and strengthen school spirit. Offering free resources and curriculum, the program supports Varsity Brands' commitment to ensure every student in America feels supported by someone who truly ...

In an email outlining the changes, Bill Seely, president of Varsity Spirit, described Saturday’s evacuation of the Kay Bailey Hutchison Convention Center in downtown Dallas as “unsettling.” ...