The chief AI officer has an expiry date — and that’s the point. That’s the view of James Chandler, chief strategy officer at the Internet Bureau of Advertising U.K., who sees the role as a means to an ...
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series → Ask anyone on the Croisette this week what’s transforming the ...
This research is based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders. It’s available to Digiday+ members. More from the series → As the 2026 ...
MrBeast is so big, Beast Industries turns down eight-figure brand deals if they aren’t the right fit
Jimmy “MrBeast” Donaldson just hosted a two-day, multi-platform “50 Streamers” competition that exceeded 1 billion total views within the first three days. The latest MrBeast offering, which pitted 50 ...
OpenAI is building the ad measurement infrastructure that would let it compete for performance budgets, not just brand spend. The AI company is working on a conversion tracking pixel — the same type ...
The Trade Desk built its dominance by being the obvious choice. It’s still the obvious choice. Just not as obviously as it used to be. On the surface, The Trade Desk is not a company in trouble.
This Ad Tech Briefing covers the latest in ad tech and platforms for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET. More from the series → The FIFA World Cup 2026, ...
Another week, another reminder than Amazon isn’t just in the ad business — it’s becoming the ad business. After locking in deals with Netflix and Spotify, the commerce giant is now folding Microsoft ...
Three weeks into the 2026 FIFA World Cup, brands aren’t just buying media around the tournament – they’re building entire creator-led activation machines, from local microcreators selling host cities ...
Creators have spent years optimizing for social media algorithms. Now, they’re facing another digital hurdle in discoverability: AI chatbots. It’s not just shoppers turning to LLMs for product ...
This year’s Digiday Content Marketing Awards finalists are creating interactive experiences and leaning on immersive storytelling to foster loyal audiences and build deeper connections. Dedicated ...
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series → Afternoons at Cannes tend toward a particular kind of frenzy.
Some results have been hidden because they may be inaccessible to you
Show inaccessible results