Ultimately, as your company’s needs change, so must your branding. Refreshing your logo and other design elements keeps your ...

Branding is no longer just about logos and slogans. Companies are embracing new strategies to stay relevant, connect with audiences and build lasting loyalty. Whether it’s by leveraging technology, ...

Bold, strategic branding is reshaping how law firms build reputation, attract talent, and stay competitive. Here’s how the best are doing it. Effective branding is more than just logos and colors—it’s ...

Less than a week after the Cracker Barrel CEO appeared on "Good Morning America" and made the rounds celebrating the company’s new logo, the restaurant chain known for its old-time feel, southern ...

For marketers, a lot is being said about the Cracker Barrel rebranding fiasco. The restaurant chain is the latest brand to be criticized by its customer base over changes to its logo and offering ...

Starting Nov. 15, the cable news network will be called “My Source for News, Opinion, and the World,” or MS NOW for short.

Smashburger, the fast-casual restaurant company that popularized smashed burgers, today unveiled its latest brand campaign, reinforcing the brand’s commitment to great taste, variety, and value. “Our ...

Jaguar Land Rover (JLR) has been doing some rather, uh, interesting things when it comes to branding. We all remember the puzzling “Copy Nothing” video and the questionable rebrand that accompanied ...

AUSTIN (KXAN) — The city of Austin has rebranded. At a press conference on Thursday morning, Austin City Manager T.C. Broadnax unveiled a new brand logo for the city, which he said is the first in the ...

Öhlins announced a new brand identity, including a new logo, and plans to expand beyond being a component supplier to an ...