More of this, less AI Mode, please. Google announced Web Guide in a short blog post on Thursday, and there's really not much to it. When you enable the feature in ...

Google's Preferred Sources tool is supposed to benefit high quality sites. Why is it surfacing spammy domain squatters and ...

Google’s AI Overviews feature has led to a significant increase in the frequency of “zero clicks” to search queries — drastically reducing traffic to news websites, according to a new report. Since ...

If you frame this as a zero-sum game, you’ll miss how people actually behave—and how marketing strategies need to evolve.

The second core update of the 2025 year, the June 2025 core update, is now done rolling out and complete. It started on the last day of June, June 30, 2025 and completed about 16 days and 18 hours ...