Many of us grew up eating Weetabix. Unlike the “fun” cereals loaded with chocolate and sugar, Weetabix always seemed reassuringly bland. Marketed as “good food you can trust”, surely something that ...

TikTok is a haven for food trends. Last year it gave us everything from baked feta pasta, to Emily Mariko’s salmon and rice, as well as baked oats and “nature’s cereal”. Now, less than one month into ...

In celebration of its amazing coffee mornings, Macmillan Cancer Support has recently presented its ranking of the nation’s favourite biscuits. While many British favourites are there, including ...

The collaboration Kentucky men’s basketball fans have been asking for has come to fruition. On Friday former UK men’s basketball player Amari Williams posted a photo of himself appearing on a box of ...

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Welcome to FTW Explains, a guide to catching up on and better understanding stuff going on in the world. Have you seen some stuff about Weetabix and Kentucky center Amari Williams that's gone viral?

Stay ahead with unbiased news, expert commentary, and in-depth features on global topics. As a trusted provider of data and insights, Just Drinks collaborates closely with industry leaders and ...

Breakfast is often touted as the most important meal of the day, and for those among us who are cereal addicts, you’ll know just how crucial it is to get your fix first thing. Finding your box empty ...

That's right. We're here to talk about Weetabix and how it's helped fuel a Kentucky Wildcats run in March Madness, particularly for Williams. Let's dive in and answer all your questions as we watch ...