Jamaica intensifies a global tourism marketing blitz after Hurricane Melissa, targeting key markets to restore visitor ...
Tourism marketing has emerged as a dynamic, interdisciplinary field that blends traditional strategies with modern technological innovations. It involves the development and promotion of destination ...
Historically, marketing leisure travel has had a fairly straightforward purpose: Use enticing imagery and feel-good language to encourage would-be travelers to visit a certain destination, attraction ...
South Africa is enhancing its nation branding and tourism marketing to foster inclusive economic growth, attract investment, ...
VIRGINIA, USA — Governor Glenn Youngkin on Tuesday announced more than $2 million in matching grant funds for 197 local tourism programs across Virginia, part of a public-private initiative expected ...
Visit Florida saw its return on investment fall to 58 cents for every $1 spent on marketing as COVID-19 slammed the doors on the state’s tourism industry, according to a new analysis by state ...
Maddie Davis, Daniel Martin and Christopher Salling in their Hermosa Beach office. Hermosa Beach marketing firm Paolucci Salling & Martin Communication Arts plans to bolster its travel and tourism ...
If Guam’s tourism industry and community choose to adopt the SDG concept and build it into our future planning, we can create ...
The Children’s Museum & Theatre of Maine received a $200,000 grant that will allow the Portland attraction to launch a multi-tiered marketing campaign to increase awareness among tourists with ...
A social media influencer program in Fremont County, a GPS tour of Prowers County and a marketing campaign highlighting lesser-known sites in the Pikes Peak Region – these projects are each getting ...
The Seychelles Tourism Department has officially convened its first-ever Marketing Subcommittee, marking a significant step towards deeper collaboration between the public and private sectors. The new ...