Although this isn’t news to any golfer serious about getting the most from their game — getting fit matters. Whether it’s for a new driver, wedges, irons, or a golf ball, having the right tools will ...

Titleist knows that custom fitting is a crucial element of getting the most from your wedge game, and to enhance to process even further it’s introducing its first wedge fitting app to improve the ...

New Vokey WedgeWorks grinds expand SM11 lineup with more sole options to match swing type, turf conditions and short-game ...

Golfers know that some balls work for their game and that others just don’t. For some of us, there are lingering bad memories of balls that were too hard or too soft. There’s also an awareness that a ...

Having played golf for something like 45 years, the one glaring omission from my CV is a ball fitting. I’ve had at least a dozen club fittings and know various chunks of my TrackMan data. As for the ...

Over the past several years, slowly but surely, more and more golfers have started to buy their golf equipment after getting custom fit. Instead of walking into a golf retail shop or specialty store, ...

Perhaps the most challenging club to fit in the game is the wedge. With an array of sole grinds, various lofts, bounce angles and head shapes, and no easy or obvious way to get the right collection ...

Day 3 of Fully Fit took us inside the Titleist Performance Institute.GOLF Day 3 of Fully Fit brought us to the holy grail of OEM facilities: the Titleist Performance Institute in Oceanside, Calif. TPI ...

One night earlier this year, a light-fingered gentleman broke into my car and stole my golf clubs. I live in a terraced London house with my wife, two children and a hamster, and frankly, there isn’t ...

As fitting has become more the standard way of buying golf equipment, the one category that still remains something of an afterthought is the ball, the one item you use on every shot. That obviously ...