Urinary incontinence affects millions of men in the UK, but chances are you've never met a single man who'll admit to it. "I'm a man of a certain age. I'm in control of all aspects of my life," says ...

Swedish-based hygiene company SCA is launching Tena for Men, a new range of male hygiene products. The launch will be backed by a major campaign, which includes sponsoring the Honda team in the ...

TENA introduces new men's reusable underwear designed to look and feel like regular boxers, helping men stay confident and in control without compromise. PHILADELPHIA, March 23, 2026 /PRNewswire/ -- ...

People might happily declare that they’re ‘PMSL’ at any old viral video of a cat falling off a table, but they probably wouldn’t admit to actually wetting themselves. Until now. Thanks to a new ...

This case study discusses how TENA Men, a UK incontinence pad brand, overcame target audience resistance with a humorous campaign suggesting that the product was a way of taking control of their lives ...

Despite the steady growth of the global incontinence market, driven by a quickly aging population, the specific male incontinence category touching 1 in 4 men over 40 years old, remains untapped with ...

PHILADELPHIA, Oct. 30, 2025 /PRNewswire/ -- TENA, a global leader in incontinence care, is announcing its partnership with the Philadelphia Eagles. The partnership represents a major step in breaking ...