However, beneath the energy-charged meeting was a strong undercurrent of partner concern about whether Sun was cutting some of its channel benefits to help ensure a profitable financial report. Peter ...

In today's fast-paced retail landscape, businesses must meet their customers wherever they shop, whether online, in-store or through third-party marketplaces. This is the core of multichannel selling, ...

Founders often rush into online, wholesale, or retail without understanding where their customers are looking for them. Yet, success happens only when you stay focused on what you uniquely contribute.

As part of CRN’s Top 100 Executives Of 2024 list, we highlight 25 sales executives leading the channel charge. With technologies such as AI and security becoming top priorities for many businesses, it ...

Sourcebooks is continuing to fine-tune its efforts to expand its reach into the indie bookseller sales channel by replacing commission sales reps with an in-house sales team, effective Dec. 31, 2024.

Agency says brands that delay adopting TikTok Shop risk missing the next major shift in online commerce. “Consumers no ...

For small and medium-sized businesses (SMBs), growth today depends less on any single channel and more on marketing systems working seamlessly together. Websites, search, social, video, creative, and ...

Channel 4 Sales has been appointed as an advertising sales partner in the UK and Ireland for the Great Network, owned by Narrative Entertainment, the independent free-to-air broadcaster. The ...

Channel 4 Sales has been appointed as an advertising sales partner in the U.K. and Ireland for the Great Network, owned by Narrative Entertainment. The multiyear partnership, which will begin in ...