It’s that time of year again, when companies start releasing teasers to get you hyped for Super Bowl commercials. And this year Planters is making a gambit for the wildest Super Bowl campaign of the ...

Kraft Heinz is pausing promotion for its Super Bowl ad that shows the death of longtime Planters mascot Mr. Peanut following the helicopter crash that killed Kobe Bryant and eight others. Planters' ...

Snack food company Planters has killed off their famed mascot Mr. Peanut, and his "funeral" will take place during the Super Bowl. "It is with heavy hearts that we confirm that Mr. Peanut has died at ...

Mr. Peanut, the 104-year-old mascot of the Planters snack food company, has died after sacrificing himself in what appears to be a traumatic road accident.Sounds like the perfect setup for a Super ...