Small businesses need user-friendly, capable customer relationship management (CRM) systems to handle customer relationships, nurture leads and improve sales. Pipedrive and HubSpot are popular CRM ...

Entrepreneurs know firsthand that running a business in today’s world feels anything but small. The details and deadlines can ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Marketing CRM software is a sales solution that specifically aids businesses in creating and managing lead generation and nurturing through digital or in-person campaigns. Campaigns and strategies you ...

That said, finding the top CRM tools can feel overwhelming at first glance. Narrowing it down, there are five worth reviewing ...

Our team of writers and researchers review CRM software by rating each product against the key features businesses care about: ease of use; value for money; the ability to scale, plus the depth of ...