Despite billions spent on research, development and innovation, studies show that as many as 90% of new product launches fail. Whether you're a tiny startup or a Fortune 100 corporation, "successful ...

With all AI related to New Product Development & Marketing, it’s early days full of experimentation & important learnings. To explore the latest and most promising use cases, I spoke with cutting-edge ...

For any new product, it’s critical to nail down the proper timeline, which will take some art and science to determine. Don’t launch without research — timing beats speed every time. Strong core ...

Ryan Gray is Co-Founder and CEO of SGW Designworks, a product engineering and design firm featured in The Lean Startup. Should your engineering department be doing product development? Two decades ago ...

Editor’s note: The following article is a joint project of professors in the University of Tennessee Knoxville’s Global Supply Chain Institute. For more on the Institute, click here. Demand planners ...