In recent years, cushion compacts have become a US beauty store norm, but they've long been a staple in Asian countries. While more Korean brands and products start to appear stateside, there are ...

In 2003, Missha caused a sensation in the Korean cosmetics market, single-handedly creating a budget segment from scratch in a domestic market traditionally dominated by the luxury, high-end brands.

When you think of iconic Mexican painter Frida Kahlo's influence on the beauty world, you may recall her gloriously thick eyebrows. But the awesome Frida-themed makeup that K-beauty brand Missha just ...

Three cheers for Target: The mass retailer continues to expand its selection of beauty and skincare by adding yet another Korean beauty brand to its growing repertoire. The MISSHA x Target collection ...

Missha has appointed a new global brand ambassador. The Able C&C-owned beauty brand is joining forces with actress Elizabeth Olsen, of “The Avengers” and “WandaVision” fame. The partnership is kicking ...

SM Entertainment revealed on August that DBSK has been chosen as the endorsement model for Korean cosmetics brand “Missha”. A representative of Missha stated, “The powerful and luxurious image of DBSK ...

NEW YORK — Missha Cosmetics, a South Korean beauty company, plans to introduce itself to the Big Apple in true New York fashion this spring by opening a store along Fifth Avenue. The three-year-old ...

Add Yahoo as a preferred source to see more of our stories on Google. Missha has appointed a new global brand ambassador. The Able C&C-owned beauty brand is joining forces with actress Elizabeth Olsen ...