Both Mumumelon and the short-lived pop-up are the brainchild of Serious People, a so-called “creative climate studio” that’s ...

This Lululemon gym top dupe is on sale for a limited time and it's perfect for Pilates class or if you're taking up running.

The internet might love dupes of Lululemon's athleisure — but the Vancouver-based company sure doesn’t. Lululemon has secured a trademark for the phrase “Lululemon dupe” in the U.S., according to U.S.

It may be hard to believe that Lululemon launched over two decades ago, but the brand continues to dominate the athleisure space, and it’s not tough to understand why. People on the go love Lulu for ...

Since a dupe is an unaffiliated similar product (or even unauthorized copy), this registration — first reported by The Fashion Law — is a real doozy. Is this a legal innovation in shutting down dupes ...

This summer, a new line of Costco hoodies, jackets and pants went viral. Consumers claimed that they looked and felt very similar to their Lululemon favorites – namely the “subca” hoodie, “define” ...

If there is a wardrobe item that really earns its keep in the winter months, it's a reliable long-sleeve layering shirt. A versatile base layer can do everything from keeping you toasty to stretching ...

Welcome to your Sunday recap of the week's biggest developments in trademark and brand protection. From Lululemon’s DUPE registration to OpenAI's latest Sora complaints, here's what shaped the IP ...