A British woman is in a coma after collapsing while dying her hair with L’Oreal Preference hair dye. Doctors think she’s experiencing a severe allergic reaction to a chemical in the dye. The BBC ...

The actress teamed up with L'Oréal Paris for its Superior Preference #OWNINGIT campaign Jackie Fields is a Deputy Beauty Director at PEOPLE. She has been working at the brand since 2005 and has 17 ...

Julie McCabe is thought to have suffered a near-fatal allergic reaction to a chemical in the L'Oreal Preference dye. She was rinsing it out when she began to feel unwell. Her family - including her ...

Her glossy locks are the epitome of hair goals for many, and Cheryl is back with a new campaign to help you achieve her look. The former Girls Aloud singer has debuted another photo shoot with L'Oreal ...

A mother who fell into a coma after colouring her hair at home has died in hospital. Julie McCabe had been on a life- support machine following a ­suspected allergic reaction to L’Oreal Preference ...

L’Oréal is to launch its first programmatic trials next month as it looks to transform its digital strategy and marketing plans to better champion creativity and drive an emotional connection with its ...

Fancy giving your locks a new look for the festive season, but too busy or stretched to make an expensive salon visit? You’re not alone — self-colourants are the quickest-growing sector of the UK ...

NEW DELHI: Large consumer goods makers such as L'oreal and Colgate-Palmolive Co pointed to a rising preference for premium products in India as an opportunity that could drive growth for the companies ...