For the last few weeks now, we have been keeping track of radio advertising spending at home improvement giant Home Depot ...

In addition, Home Depot's sponsored products advertising results are enhanced by Pentaleap's Fluid Relevancy Engine, which is designed to dynamically position ads to the right customers at the right ...

As an unusually cold winter winds down, Home Depot is shrewdly using mobile to reach consumers? whose minds are turning to home improvement projects with native ads while simultaneously experimenting ...

Hi readers, this is James Hercher, AdExchanger senior editor, with the weekly Commerce Media dispatch. Today, I’m doing a deep-dive Q&A with Melanie Babcock, who’s been at The Home Depot for almost 10 ...

Melanie Babcock, Home Depot’s vice president of Orange Apron Media and monetization, discusses the brand’s new self-service retail ad platform Orange Access. The Home Depot unveiled a new self-service ...

Are you a print subscriber? Activate your account. By E.J. Schultz - 3 hours 5 min ago By Brian Bonilla - 3 hours 16 min ago 3 hours 16 min ago By Ewan Larkin - 3 hours 46 min ago By Adrianne ...

Lowe's Home Improvement Black Friday ad. You take a sneak peek at upcoming discounts and even get a jump on the Black Friday deals at The Home Depot and Lowe's Home Improvement. Lowe's Black Friday ...

Ad content in partnership with The Home Depot — Doers Get More Done. It’s no surprise that fall is the most popular season. The comfy, cozy vibes it brings just can’t be beat. As the chill in the air ...