Google and Unity revealed AI-powered tools on Wednesday that allow anyone to develop functional video games without any coding experience. The technology increases accessibility of game development.

Game engine maker Unity is, like most other tech companies, fully embracing generative AI technology in its products (making the already bloated engine even more slow and annoying to use). Still ...

Unity Software (U) is set to post Q1 earnings on Thursday, May 7th, before the market opens. The consensus EPS estimate is $0.24 (flat Y/Y), and the consensus revenue estimate is $505.01M (+16.1% Y/Y) ...

Today marks the launch of Playground, a new Google platform for generating games using natural language prompts, and it will soon host a version of Unity based around generative AI agents. Unity Spark ...

Unity Spark is about being able to create real, unique interactive experiences,” says Unity’s CEO of its Google Playground partnership.

It likely won’t surprise anyone that Unity’s just-announced AI vibe-coding game creator, Spark, is being met with derision at Kotaku. We’re not exactly enamored with genAI, it’s fair to say. But even ...