Killing your best-known product isn’t exactly standard beauty-brand behavior. Brands extend, refresh, and even slap “new and improved” on a box. What they generally don’Frihannt do is take the product ...

Add Yahoo as a preferred source to see more of our stories on Google. It's been nearly ten years since Rihanna launched Fenty Beauty into the world and kinda changed expectations for brands to be more ...

The OG is gone. Is this one better?

Fenty Beauty is on the rise, and I’m just happy to witness Rihanna’s empire take over the beauty industry. Known for their full-coverage liquid foundation, the brand is finally rolling out their new ...

Music superstar Rihanna raised the bar in the beauty industry when she founded Fenty Beauty, particularly in the area of foundation. With its goal of providing high-performing cosmetics suitable for a ...