Chinese shoppers are known for their love for global luxury labels such as Gucci, Louis Vuitton and Prada, but their latest obsession is a relatively niche brand: Supreme. Founded in 1994 by James ...
TikTok and Instagram accounts have seen viral posts of Chinese influencers modeling streetwear with ease. Photo from @cqstreetfashion on Instagram. There’s something strangely thrilling about lying in ...
PLAYING WITH FIRE: Streetwear brand MLGB, founded by the Chinese TV presenter Li Chen and Taiwanese singer Wilber Pan, lost its trademark on Monday after a Beijing intellectual property court ruled ...
LIVING IN AMERICA: Inxx, a Chinese high-end streetwear brand and concept store operator, is entering the U.S. market with an e-commerce site inxx.us, and its eyes locked on Millennial fashion ...
In China today it’s impossible to miss the new wave of young, hip streetwear devotees spreading their influence. From hip-hop culture, fuelled by celebrities such as Kris Wu and the Higher Brothers, ...
Last year, Chinese retailer Shein overtook H&M, Zara, and Fashion Nova to become the largest fast fashion brand in the U.S.. With a large portion of its wares coming in under $20, the mysterious brand ...
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