DM history being sketchy at best, it’s no surprise that some of our most treasured myths are inaccurate. Research shows, for example, that Homer Buckley did not invent the term “direct mail” in 1915, ...
The Smithsonian’s National Museum of American History has added business records, campaign materials, scrapbooks and personal artifacts related to the 50-plus-year career of advertising and media ...
IIIF provides researchers rich metadata and media viewing options for comparison of works across cultural heritage collections. Visit the IIIF page to learn more. The Nike Advertising Oral History and ...
In 2008, the European Commission approved Google’s acquisition of DoubleClick, valued at $3.1 billion. The commission found that the “transaction would be unlikely to have harmful effects on consumers ...