Want to make your Google Ads bigger so they can stand out more to potential customers? Of course you do! One way to do this is by using optional assets (formerly known as extensions) with your ...

Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your ...

Google has released version 2.11 of the Editor, which includes over 15 new features and removes a couple of older features.

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As marketers, we have to be aware of shifts in consumer behavior and technological ...

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...

Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...

President and CEO Randy Hutchinson gives consumers insights about how to protect assets and guard against scams.