Now adding to the saga, an 'apology' from Byron has seemingly gone viral online, however it's actually believed to have stemmed from a parody account online and is wholly unverified.

Coldplay’s Chris Martin shared his response after Andy Byron, CEO of Astronomer, and a woman were spotted on the kiss cam camera during the band’s concert in Boston on July 16.

Astonomer CEO Andy Byron grabbed headlines after his private moment with his company's HR chief, Kristin Cabot, at the Coldplay concert went viral.

Andy Byron, the CEO of the New York-based tech company Astronomer has gone viral for all the wrong reasons after he appeared to be caught in an intimate moment with a woman who was not his wife at a recent Coldplay concert.